Enso Aims to Revolutionize Small Business Automation with Preprogrammed AI Agents
Running a small business means doing more with less. With limited resources and personnel, SMBs often struggle to keep up with the demands of modern commerce. This is where Enso comes in – an innovative platform that leverages preprogrammed AI agents to automate repetitive tasks and free up time for more strategic activities.
A $6 Million Seed Funding Round
Enso emerged from stealth mode on Tuesday with a $6 million seed funding round, led by NFX Ventures. The company was founded by Mickey Haslavsky, co-founder of API development platform RapidAPI. Haslavsky’s inspiration for Enso came from his parents’ small music production company and secondary school. He recognized that traditional AI agents often require extensive customization and scripting, making them inaccessible to SMBs.
Industry-Specific Agents
Enso offers a wide range of preprogrammed AI agents tailored to specific industries, such as accountants, car dealerships, and restaurants. These agents can handle various tasks, including:
- Managing search engine optimization (SEO) efforts
- Engaging with Instagram followers
- Tracking competitors
- Writing newsletters
- Managing invoices
- Optimizing Amazon stores
Each agent is pretrained and customized for the respective industry, making it easy to implement and use.
Combining Predictability and Creativity
Enso’s agents combine the predictability of traditional workflow automation services with the creativity of large language models (LLMs). This unique approach enables businesses to automate tasks while still maintaining a human touch. For example, an agent can create engaging Instagram posts by using LLMs for copywriting and design, while a scheduler ensures timely posting.
A La Carte Pricing
Unlike traditional AI platforms that offer one-size-fits-all solutions, Enso takes an à la carte approach. Access to each agent costs between $29 to $79 per month, making it an affordable option for SMBs with limited budgets. This pricing model also enables businesses to choose only the agents they need, reducing waste and maximizing ROI.
Human Oversight and Polishing
While Enso’s agents can automate many tasks, human oversight is still essential for quality control and polishing results. Businesses may need to review and refine agent-generated content before publishing or sharing it with customers.
Future Developments
Enso plans to introduce a marketplace for third-party agents in the future, allowing developers to create custom bots using low-code/no-code visual tools. This feature will further democratize AI adoption among SMBs and enable more innovative applications of automation technology.
A Revolutionary Approach to Small Business Automation
Enso’s preprogrammed AI agents have the potential to revolutionize small business automation. By providing affordable, industry-specific solutions that combine predictability and creativity, Enso empowers SMBs to focus on growth, innovation, and customer satisfaction. With its innovative approach and à la carte pricing model, Enso is poised to transform the business landscape and help traditional businesses thrive in a rapidly changing market.
Related Topics
- AI
- Exclusive
- NFX
- Startups
- TC
- Venture
About Frederic Lardinois
Before joining TechCrunch in 2012, he founded SiliconFilter and wrote for ReadWriteWeb (now ReadWrite). Frederic covers enterprise, cloud, developer tools, Google, Microsoft, gadgets, transportation, and anything else he finds interesting. He owns just over a 50th of a bitcoin.
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